DSI launches the first Red Tape Exclusive Brand Outlet

Monday, 20 September 2021
  1. Samson and Sons Private Limited opened the first-ever Red Tape Exclusive Brand Outlet in Sri Lanka in Negombo, thus introducing the men’s clothing range and a wide variety of accessories from Red Tape. The novel Red Tape showroom is located at No 80, Greens Road, Negombo.

The newly introduced Red Tape clothing range offers an eclectic mix of casual and semi-formal menswear including shirts, t-shirts, trousers, denim clothing as well as accessories such as belts, socks and wallets. In addition, the Gents formal, casual and sports footwear collections from Red Tape had been made available in DSI Premier and selected DSI showrooms island-wide since 2013.

Red Tape shoes are conceptualized as a lifestyle brand that is synonymous with unparalleled comfort, international style, and exceptional finesse owing to its unrelenting focus on quality, craftsmanship, and in-vogue fashion. To stay abreast with the latest footwear trends and styles, Red Tape footwear range is designed indigenously in the design studios of the UK and Italy. The multitude of Red Tape shoes, apparel and accessories are currently available in over 40 countries across the globe.

The newest Red Tape Exclusive Brand Outlet was declared open by the emeritus Chairman of D. Samson and Sons (Pvt) Ltd., Mr. Nandadasa Rajapaksa, in the presence of the Managing Director of D. Samson and Sons (Pvt) Ltd, Mr. Thusitha Rajapaksa, Director of D. Samson and Sons (Pvt) Ltd, Mr. Asanka Rajapaksa, Director (rtd) of D. Samson and Sons (Pvt) Ltd, Mrs. Kaushalya Perera and other members of the organization’s management staff.

Speaking on the launch of the new Red Tape Exclusive Brand Outlet, Managing Director of D. Samson and Sons (Pvt) Ltd, Mr. Thusitha Rajapaksa stated, “We have been the official distributors for Red Tape in Sri Lanka for nearly eight years now and it is our priority to ensure that we take the brand to new heights in Sri Lanka. As the largest footwear retail network in Sri Lanka, we hope to continue to provide our customers with the best options in footwear and fashion, combining the local and global strategies and styles while maintaining our superior quality.”

Including and not limited to DSI Supersport, U Softo, Beach, Beat, Waves, Samsons, Petalz, Fun Souls, Star Kids, Tamik, Jessica, Melissa, Picasso, AVI, Care Plus, Power Fit and popular international brands such as Clarks, Reebok, Puma, Fila, ASICS, U.S Polo, Arrow, Modare, Von Wellx, Inc. 5, W and Aurelia, D. Samson and Sons (Pvt) Ltd. brings both local and international designs together for a unique and comprehensive shopping experience unlike any other.