It is no secret that Sri Lanka is facing unrest and great pressure at present. From the COVID-19 pandemic
to today’s economic situation, Sri Lanka has persevered through it all. As an island nation that can tackle
any and all challenges thrown at them with pure resilience, Sri Lanka is now in dire need of foreign
investments.
Sri Lanka faces a challenging macroeconomic situation. There are a combination of options that are
contrary to each other when facing this challenge and understanding how to mitigate through them,
while resolving them will require some difficult decisions.
The construction industry presents an array of issues that a foreign investor will directly look into in their
consideration of the country as the ideal spot for their investment. We can see that nearly 3/4th of
construction sites in Sri Lanka have currently been halted due to varying reasons from the ever-rising
cost of raw materials to the unavailability of essential goods due to import restrictions and the ongoing
forex crisis. This results in a massive blow to the labour market as construction sites employ large
numbers of labourers.
It also impacts a huge amount of local suppliers of the hundreds of items needed for construction from
doors, windows, steel, locks, tiles, glass, wood, and more.
Real Estate is an infrastructure asset and adds to the wealth and asset base of the nation and enables
the creation of a stable middle class and secure working class. Key aspects to economic growth. Thus it is
critical to get the real estate industry moving again. To achieve this it will be critical to make Sri Lanka
an attractive destination for foreign investment.
There are two major tools that the leaders of the nation have in their belt:
Financial incentives: Now, more than ever, it is critical that foreign investment in real estate be tax
exempt. This exemption was mistakenly removed several years ago (while taxes on domestic industries
were disastrously slashed). The lack of tax benefits to foreign investors led to a slowdown in future
projects funded by foreign exchange and thereby an impact on forex inflows.
Simultaneously, the tax cut on local companies led to a draining of the state budget leaving the country
extremely vulnerable to a shock like COVID. It is hoped that strong financial incentives are put in place to
attract foreign investors back to Lanka. Without these markets like India, Pakistan, Thailand, Dubai will
always seem like better avenues for investment.
Policy clarity: It is important for foreign investors to perceive the country as having a stable regulatory
environment. The period from 2016 to 2018 saw a lot of sudden changes in policy and processes that
resulted in a great amount of uncertainty and trepidation amongst foreign investors.
This needs to be avoided during any change of administration as it does long term damage to the
country’s reputation amongst investors. Just as an example, the rule on VAT and NBT was changed 3
times in the space of a year during that period.
Protection of investors: A foreign investor must be made to feel welcome and safe. Here, despite the
efforts of an overwhelming majority of forward thinking leaders and bureaucrats, a small minority can
do a lot of damage.
In my own case, we were hounded and harassed by a certain Member of Parliament without cause, and
were slandered in an extremely unfair and untrue attack in a local paper. We were attacked for being a
foreign company and we lost a lot of business due to this slander. This frightened our staff and made
many of our investors decide not to invest in Sri Lanka again.
I am happy to report that in the end the legal system in Sri Lanka came to our rescue and the courts
passed an order protecting us. In the end we survived, shaken but still resolute in our commitment to Sri
Lanka. Unfortunately, not all foreign investors have that kind of resolve, especially when there are other
markets that offer more welcoming access. The solution here is to empower the Board of Investment
with real powers to tackle such roadblocks and to protect foreign investors.
I have been investing in Sri Lanka for over 15 years now. We were the first company to invest in Sri
Lanka once the war ended. I have seen the resolve and strength of the nation and I am confident that
this crisis will pass. I hope that we are able to learn from the crisis and come back better and stronger.
(The writer is the Chairperson of Iconic Developments and an alumnus of the Wharton School of
Business and INSEAD)