HNB FINANCE continues to successfully host ‘Ape Gedara Avurudu’ 2023

Leading Sri Lankan integrated financial services provider HNB
FINANCE brought back its most anticipated ‘Ape Gedara Avurudu’
celebrations for the 4th consecutive year in 2023, and hosted a range of fun-
filled activities and games online to mark this year’s Sinhala and Tamil New
Year. Participants who took part and won the digital competitions were also
eligible to collect valuable and attractive gifts from HNB Finance, bringing
about great joy that fit the festive season.
Through this innovative digital celebration, customers were able to join the
festivities and participate in multiple traditional and exciting games from the
comfort of their homes. Some of the games that were digitally played were
‘the Avurudu Marathon’, ‘Kotta Pora’, ‘TukTuk Run’, ‘Kavili catch’, ‘Lissana
Gasa Nagima’, as well as an Avurudu Rasa Pena Trivia. Participants were also
able to access a downloadable list of significant dates and times marked for
seasonal rituals this Avurudu, in addition to opportunities for the participants
to sign up for a raffle draw.
Commenting on the New Year celebrations, HNB FINANCE Head of
Marketing Udara Gunasinghe said: “As an organization that stands for
innovation and customer engagement, we were proud to bring back ‘Ape
Gedara Avurudu’ in a much-revamped platform for the fourth consecutive
year. The celebration is all about spreading joy and happiness among Sri
Lankans and sharing their good times during the festive season. We are
delighted to see our fellow citizens enjoying HNB FINANCE’s digital festivities
and will continue to upgrade the celebration in the years to come.”
HNB FINANCE aims to revolutionize the financial services sector in the
country and make a significant impact on Sri Lankans by amplifying customer
engagement through diverse digital channels. The company is committed to
providing customer-centric, well-diversified products and services, responsibly
and sustainably, while creating stakeholder value through its passionate team.

Classification – Public
The Digital Avurudu celebrations are a testament to HNB FINANCE’s mission
and vision, and the company will continue to innovate and provide value to its
customers in the years to come.
HNB Finance PLC was established in the year 2000 and is licensed as a
registered Finance Company by the Monetary Board of the Central Bank of Sri
Lanka. Maintaining an extensive island-wide presence across 78 branches, HNB
Finance offers a range of exceptional financial services which include Small and
Medium Enterprise (SME) Loans as well as leasing, gold loans, housing loans,
personal loans, real estate and property loans and savings and fixed deposits
facilities. In addition to being certified as a Great Place to Work, and ranked
57th among Sri Lanka’s Top 100 most valuable brands by Brand Finance, HNB
Finance also holds a National Long-term Rating of ‘BBB+(lka)’RWN; as
affirmed by Fitch Ratings.

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